With Bondi being one of the most popular spots in Sydney, BSc wanted to fuse tradition and innovation with the launch of BSc Energy. Picture a classic 1km and 2km swim with the finish line set up right out the front of North Bondi Surf Club which also held the BSc Energy launch party hosting some of your favourite sports stars (past & present).
BSc took on the essential role of keeping the swimmers fuelled and hydrated throughout their race. Plus, everyone in North Bondi was offered an icey cold can of BSc Energy and we were blown away with feedback from initial taste tests. The Bergs to Buckler Ocean Swim 2023 wasn't just about the race; it was a celebration of partnership, and BSc proudly raised the bar by joining forces with the North Bondi Surf Life Saving Club. A massive shoutout to everyone who made this launch an absolute hit! Stay tuned for more epic adventures with BSc Energy.
NRL great Willie Mason pictured at the VIP BSc launch event on Sunday at Bondi Beach, in a room full of sports stars and media personalities. Photo: The Daily Telegraph.
